Dutch diamond jeweler ROYAL ASSCHER releases new holiday jewelry

Nov 1, 2025
3 min read

ROYAL ASSCHER, a diamond cutting jewellery founded in Amsterdam, Netherlands in 1854, will be launching new jewellery pieces to add a touch of elegance to the holiday season from Saturday, November 1, 2025.

Introducing new products from the "Nine Shapes®," "Gift" Line Series, "Floriade," and "Edel" collections. Their timeless elegance and brilliance will illuminate your holiday season with exceptional beauty.

"NINE SHAPES🄬 COLLECTION"

Available in 2 types (earrings and pendants *Available in PT950 and K18YG)

The "NINE SHAPES🄬" collection was inspired by the nine diamonds cut from the world's largest rough diamond, the Cullinan (3,106 ct). The new pendants and earrings feature five shapes for which Royal Asscher has obtained international patents: the Royal Asscher cut, the Royal Asscher brilliant cut, the Royal Asscher cushion cut, the Royal Asscher oval cut, and the Royal Asscher pear cut.

The pendant is an elegant Y-style piece of jewelry and is available in two colors: PT950 and K18YG.

The PT950 type features a gorgeous design with each shape framed with melee diamonds, while the K18YG type has a delicate texture that gives it a more modern and sophisticated impression.

The earrings have a playful design with five shapes arranged asymmetrically.

Above image) From left

Earrings: JHA0099BP Pt950 Diamonds 1.13ct total ￥1,320,000

Pendant: JPA0368BP Pt950 Diamond 0.95ct total ￥1,210,000

Pendant: JPF0369G K18YG Diamond 0.50ct total ￥1,045,000

Earrings: JPF0100G K18YG Diamonds 0.60ct total ￥1,045,000

“GIFT COLLECTION” “LINE” SERIES

Available in 3 types (Y-shaped pendant, V-shaped pendant, ring *Each is available in PT950 and K18YG)

The Line series from the GIFT COLLECTION incorporates simple and modern elements into its design. The linear beauty created by the diamond lines and bars creates a sophisticated and modern impression.

The Y-shaped pendant flows smoothly across the chest, elegantly enhancing the silhouette, and the flexible sliding adjustment allows for a variety of different looks.

The V-shaped pendant is a minimalist design that accentuates the chest area, and when stacked with the Y-shaped pendant, it creates a more elegant look with greater depth.

The ring features an asymmetrical design that creates a beautiful contrast between the platinum and diamonds. It is simple yet has a strong presence.

(From the top of the image)

V-shaped pendant: JPF0370G K18YG Diamond 0.06ct total ￥203,500

Y-shaped pendant: JPA0367BP Pt950 diamond total 0.08ct ￥220,000

Ring: JRF0364G K18YG Diamonds 0.24ct total ￥297,000

Ring: JRA0364BP Pt950 Diamond 0.24ct total ￥269,500

"FLORIADE COLLECTION"

Available in 2 types *Available in PT950 and K18YG.

A new pendant has been added to the "FLORIADE COLLECTION," which is inspired by the flowers that bloom in the Netherlands, the land of flowers. The design allows you to enjoy a lovely and gorgeous sparkle, and will gracefully adorn your chest.

(Photo from top left)

Pendant: JPA0365BP Pt950 Diamond 0.15ct total ￥297,000

Pendant: JPF0365G K18YG Diamond 0.15ct total ￥330,000

Pendant: JPA0366BP Pt950 Diamond 0.20ct total ￥264,000

Pendant: JPF0366G K18YG Diamond 0.20ct total ￥291,500

"EDEL COLLECTION"

Available in 2 types *Available in PT950 and K18YG.

The EDEL COLLECTION, which suits any outfit and is suitable for a variety of occasions, now introduces new catchless hoop earrings. Their simple yet elegant sparkle will brighten up your ears.

Available in two sizes.

(Image from left)

Earrings: JHA0102BP Pt950 Diamond 0.60ct total ￥660,000

Earrings: JHA0101BP Pt950 Diamond 0.48ct total ￥517,000